Coaching for FitBiz CEOs ready for real growth.
We help fitness studio owners move from everyday hustle to scalable growth with financial clarity, operational systems, and sales & messaging strategies that actually work.
Lead with clarity. Grow with intention. Life life on your terms.
Here are three of our favorite resources on maximizing the profit and efficiency of your business. Enjoy!
Is this you?
I love my community, and I know this business is capable of so much more.
We’re not ready for full-time executives, but we are ready for expert support that fits our stage of growth.
I want the studio to run smoother, grow faster, and feel easier... so I can focus on what matters most to me.
I need real information, clear answers, and trusted advice to grow profitably. Whether I’m launching something new or leveling up what’s already working.
I’m ready for smarter strategies, stronger systems, and better ways to get things done.
I’m done repeating patterns that don’t work.
I’m all in on building the business, and life, I actually want.
This is us.
Hi, we’re Lauren and Jaimie!
Just two workout junkies who’ve turned our passion for fitness & industry experience into a business - to support your business!
We cut our teeth in NYC - the fitness industry mecca - and have been climbing ever since. We’ve grown our careers with the biggest names in the industry (and the little guys too!).
We've worn all the hats: open new studios, finance, sales, operations, studio management - even been up on that instructor podium.
WE GET YOU!
What clients have to say!
Shayna Sangster, Owner
Lauren helped us on a break-even analysis to understand the exact price and occupancy needed to re-open our studio under COVID restrictions to breakeven and achieve our profitability targets. I found it extremely helpful. I work a full-time job, and I own the studio so time is of the essence. I chose Lauren because she has both financial and industry knowledge - she understands the MindBody system, our pricing structure and how things to run a fitness business, rather than me having to explain all that to somebody who works in the financial world. Highly recommend Lauren!
Justin Harkleroad, Studio Owner
As business owners we have to be open minded to adjust, there are a lot of better ideas out there that we can adapt to. Lauren & Jaimie bring that new vision that we mold into ours. We signed up for another 3 months because of the clarity received through their processes.
Teri Gandy-Richardson, Owner
Lauren's style and personality fit perfectly with mine. With a strategic plan to help me navigate through the PPP loans and negotiate rent that resulted in us being able to save almost $30,000 in 2020 rent. Working with her now 4 months later, I feel like I understand more of where we're at and more about how to move forward. I think from a strategic standpoint, hiring Lauren was definitely a great idea.
Ready to see if we’re right for you?
You didn’t start your studio to manage spreadsheets and sales funnels.
You opened it to change lives.
Now you’re growing and every next move feels higher-stakes.
More people. More pressure.
You need a clear plan.
That’s where we come in:
✔️ Profitable numbers
✔️ Scalable systems
✔️ Sales and messaging that actually convert
You bring the vision.
We’ll turn it into structure, support, and sustainable growth.
